Rajinikanth's 'Lal Salaam': Promo Puzzles.!

Sindujaa D N
Rajinikanth, the iconic star of Kollywood, has consistently delivered blockbuster movies that not only rake in substantial earnings in tamil Nadu but also command significant attention in the telugu states. Notably, the film "Jailer" garnered impressive collections in telugu states, reinforcing Rajinikanth's popularity among the telugu audience.
The anticipation for his latest film, "Lal Salaam," scheduled for release on february 9, has generated considerable buzz in tamil Nadu, backed by robust publicity efforts. However, the scenario takes an ironic turn as the film is seemingly under-promoted in telugu states, raising concerns among fans and industry observers. Despite Rajinikanth's star power, "Lal Salaam" data-faces challenges, with a decision to release it on the same date as another film, potentially limiting the number of theatres available.

 
This has led to uncertainty surrounding the film's release in telugu states, exacerbated by a lack of social media promotion and minimal campaigns by local distributors. Some speculate that the film's Tamil-centric nature may pose a hurdle for telugu audiences, contributing to the perceived lack of interest from the film's team in promoting it. Fans, eager to witness a Rajinikanth blockbuster, express impatience and disappointment at the limited pre-release communication, hoping for a turnaround in the promotional strategy to ensure the movie's success in both tamil Nadu and the telugu states.

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