India's biggest flop was made in Rs 45 crore, earned less than Rs 1 lakh

SIBY JEYYA
In a time when great care is taken with movies and marketing plans are created, a bollywood movie was released unfinished and without any advertising. Therefore, it shouldn't come as a surprise that the movie, which had a budget of Rs 45 crore, didn't find any buyers at the box office and only sold a thousand tickets nationwide.
 
1. India’s biggest flop film

Arjun Kapoor and bhumi pednekar play the key characters in ajay Bahl's murder thriller The Lady Killer. Produced on a 45 crore rupee budget, the movie experienced many production setbacks before its ultimate release in november 2023. At the box office, it brought in less than Rs 1 lakh, which is among the lowest ever for a big bollywood movie.
 
2. Why The Lady Killer earned less than a lakh

As a token theatrical release, The Lady Killer was only shown in a few theaters. On the first day, only 293 tickets were sold, bringing approximately Rs 38,000. Its lifetime total—less than one lakh—was terrible for the movie.
3. Was The Lady Killer released incomplete?

For its OTT release, The Lady Killer's creators were bound by contract. According to sources in the media, the film's over-the-top (OTT) release date was december 31st, for which the wallet PLATFORM' target='_blank' title='digital-Latest Updates, Photos, Videos are a click away, CLICK NOW">digital rights had already been sold. For the designated 4-6-week theatrical release window, this meant that the movie had to open in theaters in early November. Because the money from wallet PLATFORM' target='_blank' title='digital-Latest Updates, Photos, Videos are a click away, CLICK NOW">digital rights sales was important, the filmmakers chose to distribute the unfinished movie.
4. The Lady Killer had zero promotions

Naturally, arjun and Bhumi declined to promote the movie because it was released unfinished. Apart from a trailer, there were no junkets, interviews, or other forms of exposure. The director of the picture publicly voiced his disapproval of the manner the picture was released.
 
5. No OTT Release

Ironically, the wallet PLATFORM' target='_blank' title='digital-Latest Updates, Photos, Videos are a click away, CLICK NOW">digital release—the original reason the movie was not finished when it opened in theaters—never happened. Due to the negative reviews the movie received during its theatrical run, streaming services were reluctant to accept it. The Lady Killer isn't yet available on any OTT platform as a result.
 
 
 

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