Although
nani is doing everything he can to get on the pan-India bandwagon, his approach is peculiar. His films, which are mostly aimed at regional audiences, are receiving a lot of promotion, and the outcomes are the same. Despite the poor reception of his
hindi films, such as
dasara and Hi Nanna,
nani perseveres with Saripodhaa Sanivaaram.
Even more startling is the fact that he is also lacking in several fundamentals. These days, a fundamental step towards title penetration is having a consistent title across languages; yet, he is selecting numerous titles, such as Hi Nanna in
telugu and Hi Papa in Hindi. With Saripodhaa Sanivaaram, that is, Surya's
saturday in
hindi, Tamil, and Kannada, he is reiterating the same faulty tactic.
The heading The title of Surya's
saturday sounds more like a YouTube
movie dubbing. Who is giving
nani advice on these decisions is unknown, but he must deal with these fundamental problems if he hopes to become a recognized performer throughout India. These fundamentals are too important to ignore. Regardless of how well they do in the
telugu states, Nani's films have a reputation for doing well at the
box office in the United States. In the United States, Saripodhaa Sanivaaram is doing extremely well; its premieres brought in $547,757, and the Day One
thursday pattern appears to be in good shape.