Unexpected Super Hit Gives Hope To Film Industry

G GOWTHAM
Bollywood has been severely impacted by failures. There hasn't been a major hindi cinema hit since Shah Rukh Khan's Pathaan and The kerala Story. Small and medium budget movies with quality content used to easily make 100 crores net in box office receipts. However, after Covid, the whole audience that once watched these films has switched to OTT services. This caused a number of well-made films, including The Action Hero, Bheed, Afwaah, and Badhaai Do, to bomb at the box office, severely harming the industry.
But Zara Hatke, the newest movie starring vicky kaushal and sara Ali Khan, has been a surprising hit. The industry was on the ventilator until Zara Bachke poured oxygen into it. The movie is expected to surpass the Rs. 85 crore net lifetime in hindi mark, which many celebrities like akshay kumar have struggled to reach in their most recent efforts. Even in its sixth week, the underwhelming Adipurush, starring Prabhas, has contributed to the survival of this movie.


Bollywood is unable to produce lavish, high-budget films on a weekly basis. Only with the success of low- and medium-budget films will the industry continue to exist. Hatke, Zara Zara Bachke is an example of indie film with a medium budget. The success of this movie gives the film industry a huge boost and shows that there is still a demand for such straightforward pictures, but only if they are enjoyable and have decent music.

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