SHOCKING TREND - Will Tollywood Step Up?

SIBY JEYYA
Recently, telugu film has seen the emergence of a new and very alarming trend. This has to do with how pirated videos are shared on social media. Recently, the interval block, title card clips, and fight scene clips from Saripodhaa Sanivaaram were leaked on social media and became viral. The number of pirated websites has also increased despite various DDoS attacks. Even Telegram channels have increased substantially.
 
Surprisingly, these videos gained a lot of traction on social media, and the crew disregarded taking down the videos, which is unusual. Cut to the present, when Vijay's GOAT is reliving a similar scenario. A few telugu internet users have posted significant portions of the movie, including the unexpected cameo of Sivakarthikeyan and Vijay.

The GOAT videos have also received a great deal of attention and are still being shared on social media, despite the strange silence from the affected teams. Is the recent social media practice of uploading clips a means of drawing attention to oneself? Is this the reason for the film teams' dubious decision to allow these snippets to remain on social media without citing copyright and taking them down?
 
 
 
 

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