U.S. Audience Mindset Has Changed; Trade Needs to See This!
Films featuring ordinary, everyday plots will be categorically rejected from the moment they debut. Could anybody have ever dreamed that a Prasanth varma movie starring teja Sajja would easily defeat this huge feature, while a Mahesh and trivikram film would incur losses to a U.S. distributor? The same thing occurred with "Tillu Square"; Siddu, who had only been a theatre hero for two films, easily exceeded the largest superstar's picture. The audience's thinking is clearly shifting, and those involved in the US trade must recognise this change and quote rates appropriately, or else they risk having restless nights.