With the rise of
Over-the-Top (OTT) streaming platforms like Netflix, amazon Prime, and Disney+ Hotstar, many users now
subscribe to multiple services. Recently, it has been noticed that
subscription fees are being automatically deducted through UPI, often without explicit reminders, leading to concerns among users about
unintended payments and financial management.
🔍 How Automatic UPI Deductions WorkUPI (Unified Payments Interdata-face) allows users to
authorize recurring payments for subscriptions and services. Here’s how it typically works:
Authorization:While subscribing to an OTT platform, users may
authorize recurring payments via UPI.
Automatic Renewal:Once authorized, the
subscription fee is automatically deducted from the linked bank account on the renewal date.
No Manual Intervention Needed:Users don’t need to manually approve each transaction; the platform initiates
auto-debit through UPI.
⚠️ Why Users Should Be CarefulAutomatic deductions can cause issues if
users forget about subscriptions or authorize payments unknowingly. Key concerns include:
- Overlapping Subscriptions: Paying for multiple platforms unintentionally.
- Expired Cards or UPI Limits: Deduction failures or overdraft fees.
- Unauthorized Deductions: Some apps may attempt to renew subscriptions even after cancellation.
- Difficulty in Refunds: Automatic UPI payments may require manual intervention for refunds.
🛡️ How to Manage and Control UPI Recurring PaymentsCheck UPI Mandates:Open your
UPI app (Google Pay, PhonePe, BHIM, Paytm) and review
active mandates.
Cancel Unwanted Mandates:Revoke any subscriptions you no longer use or want.
Enable Alerts:Turn on
transaction notifications to monitor automatic deductions.
Verify Subscription Plans:Regularly check OTT accounts for
active subscriptions and renewal dates.
Set Spending Limits:Some UPI apps allow
monthly limits for recurring payments, helping avoid overspending.
💡 Tips for OTT Subscribers- Annual vs Monthly Plans: Annual plans save money but require larger upfront payments.
- Family Sharing Options: Platforms like Netflix and Disney+ Hotstar offer family or group plans, reducing individual costs.
- Promotional Offers: Many banks provide cashback or discounts on UPI payments for first-time subscriptions.
🌟 Final ThoughtsAutomatic UPI deductions make
renewing OTT subscriptions convenient, but they require
careful monitoring. Users should
review active mandates, track renewal dates, and cancel unwanted subscriptions to avoid unnecessary charges.Being proactive ensures you enjoy your favorite OTT content
without surprises on your bank statement.
Disclaimer:The views and opinions expressed in this article are those of the author and do not necessarily reflect the official policy or position of any agency, organization, employer, or company. All information provided is for general informational purposes only. While every effort has been made to ensure accuracy, we make no representations or warranties of any kind, express or implied, about the completeness, reliability, or suitability of the information contained herein. Readers are advised to verify facts and seek professional advice where necessary. Any reliance placed on such information is strictly at the reader’s own risk.