Reliance is preparing to launch Campa Cola!!!
Reliance is preparing to launch Campa Cola!!!
Campa Cola, which stunned people in the 80s and 90s, is about to hit the market again. reliance Retail head Isha Ambani has taken the responsibility of relaunching it in a new way. In fact, reliance Retail has taken over Campa Cola. Now preparations are being made to re-launch it again. According to the information, its three flavors will be launched in the market by Diwali. In which the cola variant will also include lemon and orange flavors. With the relaunch of Campa Cola, Coca-Cola and PepsiCo may data-face a tough competition again, because this time reliance will have a hand on Campa.
Campa Cola will come in three flavors by DiwaliGiving information on wednesday sources said that reliance Industries has acquired domestic soft drink brand Campa from New Delhi-based Pure Beverages Group. Campa will be relaunched nationally by diwali in three flavors, including its iconic Campa Cola variant, Lemon and Orange variants. The brand will be sold through the chain's own stores as well as through local grocery. In the report, this deal has been estimated to be Rs 22 crore.
Campa Cola was launched in the 1970sCampa Cola was launched in the 1970s by the Pure Drinks Group, the same group behind the launch and distribution of Coca-Cola in 1949. The American brand was temporarily driven out of the country in 1977. Coca-Cola and PepsiCo re-entered the indian market later in the 1990s, and this process caused Campa-Cola to suffer significant losses and was completely taken out of the market.
Campa Cola, which stunned people in the 80s and 90s, is about to hit the market again. reliance Retail head Isha Ambani has taken the responsibility of relaunching it in a new way. In fact, reliance Retail has taken over Campa Cola. Now preparations are being made to re-launch it again. According to the information, its three flavors will be launched in the market by Diwali. In which the cola variant will also include lemon and orange flavors. With the relaunch of Campa Cola, Coca-Cola and PepsiCo may data-face a tough competition again, because this time reliance will have a hand on Campa.
Campa Cola will come in three flavors by DiwaliGiving information on wednesday sources said that reliance Industries has acquired domestic soft drink brand Campa from New Delhi-based Pure Beverages Group. Campa will be relaunched nationally by diwali in three flavors, including its iconic Campa Cola variant, Lemon and Orange variants. The brand will be sold through the chain's own stores as well as through local grocery. In the report, this deal has been estimated to be Rs 22 crore.
Campa Cola was launched in the 1970sCampa Cola was launched in the 1970s by the Pure Drinks Group, the same group behind the launch and distribution of Coca-Cola in 1949. The American brand was temporarily driven out of the country in 1977. Coca-Cola and PepsiCo re-entered the indian market later in the 1990s, and this process caused Campa-Cola to suffer significant losses and was completely taken out of the market.