Until Dawn recently won a huge box office victory, despite maintaining little recognition since its premiere. Based on the popular video game from 2015, the film acts as a precursor to the game by showing another gang that is subjected to Peter Stormare's Dr. Hill's attacks. Despite this, the horror film has not been well received by critics, receiving a mere 53% on Rotten Tomatoes.
Given that the film has already earned a huge box office success, it appears that viewers have agreed with Kassel. Variety reports that after grossing $3.8 million domestically and placing fifth at the box office this weekend, it has taken in $34.7 million worldwide. Its overall budget has officially doubled, with a budget of $15 million. Until Dawn has a good chance of turning a profit because most films need to make 2.5 times their original budget in order to be profitable.
With so many films, such as Wolf Man, Black Bag, and Mickey 17, failing to make a splash in 2025, Until Dawn might be yet another industry lesson. Its straightforward idea and modest budget have played a major role in its success. With a 67% Popcornmeter score, the supernatural horror film has only mildly gained the respect of viewers and has not necessarily delighted critics, but even a small amount of word-of-mouth can make a big difference with a $15 million budget. With its budget, this film should have no trouble becoming a hit.
Until Dawn lacks the same level of name recognition as other well-known 2025 films. That exemption undoubtedly helped it, as the studio never had to worry about costly marketing campaigns thanks to its $15 million budget. It should experience much greater success in streaming and be able to turn a profit without ever taking a chance on large-scale advertising. After all, the film has been a box office success despite poor promotion and a low Tomatometer score.