In india, whatsapp dominates the instant messaging space. But now, a homegrown app called
Arattai—developed by Chennai-based
Zoho Corporation—is here to challenge it. The app is free, secure, and packed with features designed especially for indian users. Here are the
5 amazing features of Arattai that make it stand out.
1 Free Messaging & HD CallingLike whatsapp, Arattai offers
free text messaging, voice calls, and video calls.Calls are said to be
clearer with HD quality, even on weak internet connections.Ideal for users in smaller towns and rural areas with patchy networks.
2 Enhanced Privacy & SecurityArattai promises
end-to-end encryption for chats and calls.Unlike many foreign apps, user data is stored
within India, boosting privacy.The app emphadata-sizes being
safe from data misuse—a big plus for privacy-conscious users.
3 Made in india, for IndiaThe app is fully
developed in India by Zoho, a company trusted for its enterprise software worldwide.Focuses on
Indian languages, local needs, and cultural preferences.Offers
faster updates and better data compliance under indian regulations.
4 Group Features & File SharingUsers can create
large groups for family, friends, or work purposes.Supports
media sharing, PDFs, and documents, making it useful for both personal and professional communication.Claims to handle
bigger file data-sizes compared to many competitors.
5 Lightweight & Easy to UseArattai is designed to work
smoothly even on budget smartphones.The app is
lightweight, meaning it won’t slow down your device.Clean and user-friendly interdata-face makes it easy for
all age groups to adopt.
Final WordThe launch of
Arattai app marks an important step in India’s push for
digital self-reliance. With its mix of
security, free HD calls, and India-first features, it is positioning itself as a strong
alternative to WhatsApp.Whether Arattai can break WhatsApp’s dominance remains to be seen, but for users looking for a
safe, local, and feature-rich messaging app, Arattai is worth trying.
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