Apple products are known for being innovative and expensive

Sekar Chandra
As per report a rare promotional letter handwritten by apple founder Steve Jobs has been sold at auction for Rs 1.4 crore. apple products are known for being innovative and expensive. Even Apple's older models are valuable to collectors. For example, the first-generation iphone was recently auctioned for millions of dollars. Beyond Apple's devices, many also take pride in collecting items associated with its historical evolution and early branding.


Meanwhile a recent example is the handwritten letter one of its founders, Steve Jobs, wrote for the Apple-1 computer. Steve Jobs' handwritten promotional letter for the first apple computer or Apple-1 computer has been sold for USD 1,75,759, or around Rs 1.4 crore in indian currency, at an auction conducted by RR auction house. This advertising letter was written in 1976. The auction house said the letter is one of the few known to have been handwritten by Steve Jobs. In the letter, he signed as 'Steven Jobs'. In it, the home address and phone number of Steve Jobs' parents are mentioned. The letter written by Steve Jobs is neatly written in black ink on 8.5 x 11 binder paper. It also includes a rough draft specification for the Apple-1 computer. A significant part of technological history. It highlights the early days of apple and the insight into Steve Jobs' vision that sparked the technological revolution.


Steve Jobs' ability to pay attention to detail is also reflected in the letter. Steve Jobs stated in the letter that the Apple-1 computer would use a 6800, 6501 or 6502 microprocessor, and that the 6501 or 6502 was recommended due to the availability of basic software. The advertising letter also listed the computer's technical specifications, including all power supplies, 8K bytes of RAM, full CRT terminal-input, composite video output, and full expansion to 65K via the Edge connector.


Interestingly, Jobs also mentioned "Basic on the Way (ROM)". This was not done on the Apple-1. However, it was implemented in its successor, the apple II. In that promotional letter, Steve Jobs mentioned that the price of the computer was 75 US dollars.


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