Netflix Bangs Double Blockbuster

S Venkateshwari
Netflix is regarded as a streaming behemoth, focused solely on hindi content and bollywood originals. But, in recent months, the streaming behemoth has emerged as a big participant in the South market. Salaar: Part One - Ceasefire, the platform's most recent release, has caused a massive surge in popularity.
Within two days of its release, the Prabhas-starring film became the platform's top trending title. The film, directed by Prashanth Neel, was a big hit in india and other nations across the world. Despite mixed reviews in theatres, the wallet PLATFORM' target='_blank' title='digital-Latest Updates, Photos, Videos are a click away, CLICK NOW">digital release highlighted Prashanth Neel's work, receiving accolades and generating conversations on social media.
Netflix is now betting big and expects a similar response to another major hit, Animal, which is set to be released on january 26th. It raises expectations, especially with the promise of an unedited version with nine minutes of new material.
Netflix's strategic strategy has produced favourable outcomes, including a 28-day gap between theatrical and internet releases. Insider information suggests that Netflix's CEO had conversations with industry leaders during a visit to Hyderabad, emphasising the platform's commitment to provide varied and entertaining content in Telugu.
Looking ahead to 2024, Netflix has acquired the rights to many highly awaited films, with "Guntur Karam" set to premiere in the second week of February. The Netflix schedule also includes "Pushpa 2," "Devara," and "Vijay devarakonda 12."
Netflix is also apparently creating a Telugu-language web series. With all of this, the platform will demonstrate its superiority over market competitors Prime Video, Hotstar, Zee5, and others.

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