‘Oora Mass’ Behind Jawan’s Mania!
The production firm, red Chillies, officially said that "Jawaan" had earned an amazing Rs 68 Crore on its third day, making it the highest-grossing movie in bollywood history. On Sunday, the movie's box office receipts are anticipated to surge even higher. Fans are giddying on social media sites as they share videos of their excitement and satisfaction after seeing jawaan in theatres.
It is debatable whether Shah Rukh Khan's influence is to blame for this uptick in popularity. Shah Rukh Khan has taken chances with films like "Zero," "Jab Harry Met Sejal," and "Dilwale," which had gentler themes and unique substance, but the results weren't as good.
With his "Pathan" and "Jawan," he seemed to have reconnected with his initial enthusiasm. He seems to have understood that, given the current trend of hero-centric and action-packed films like "KGF," "Vikram," and "Jailer," his popularity may grow by aiming for a larger Oora-mass audience. He appears to be on the correct road by following this trend. It will be fascinating to watch how "Dunki" performs even if it might not use the same strategy.