Kantara Model For Latest Blockbuster

SIBY JEYYA
The pan-Indian film industry is dominated by South indian films. Kantara is one such unexpected box office success. But this wasn't your typical pan-Indian movie. Kantara was initially released in Kannada, where it became an immediate hit. The movie was then released in additional languages and did well in those regions as well. Here's a peek at how the Kantara model is being used in another South indian movie.

The aforementioned movie is a 2018 malayalam box office sensation. Tovino Thomas, vineeth Srinivasan, Asif Ali, and other Mallu actors are featured in the movie. It was first shown in theatres there on May 5 and is now having a domestic and international box office smash. The developers of the movie have announced that it would soon be distributed in other languages after being a smash hit in the Mallu market. Today will see the release of the movie's trailer.

Devastating floods in 2018 will have catastrophic effects on people from all walks of life. According to the plot, Keralans band together to survive the disaster. Similar to Kantara, this 2018 also debuts in the mother tongue before being translated into other regional indian languages. But can it connect with listeners of other languages the way Kantara did? We'll see.


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