App Holidays: Telugu States Witness Surge in Mobile App Usage .!
This festive season also witnesses a surge in the use of mobile apps, according to a report by Cisco. The report, based on responses from 12,000 participants across countries such as the united states, UK, UAE, Germany, and india, reveals that 85 percent of consumers surveyed anticipate a substantial increase in app usage during the holidays.
Entertainment takes center stage, with 88 percent of respondents stating their intent to use mobile apps for movies, games, and music. In india, 72 percent of participants express a preference for connected devices like Alexa and smart home technology, while 60 percent are inclined towards gaming apps. Social media, video calls, and chatting apps are utilized by 84 percent for staying connected with family members.
Food delivery services, in particular, are a major beneficiary of app-based transactions, with 88 percent of respondents relying on them. In essence, the survey highlights the pervasive influence of mobile apps across various aspects of life during the festive season, reflecting the evolving trends in celebrations and communication patterns.