Kalki 2898 AD’s Bhairava Anthem - Risky Gamble?

SIBY JEYYA
On june 27, a multilingual version of the much-awaited science fiction epic kalki 2898 AD, directed by Nag Ashwin, will be released in India. With the recent release of the trailer for the film's first song, Bhairava Anthem, starring diljit dosanjh and Prabhas, anticipation for kalki 2898 AD is growing.
 
Santosh Narayanan's energetic and futuristic single is teased in this 21-second teaser, which suggests it might be a popular song with punjabi undertones. Due to Prabhas' star power and the intriguing Kashi plot, the film is predicted to do incredibly well in telugu states; however, there isn't much of a buzz in the hindi market at the moment.

At this point, the hindi opening day haul is anticipated to bring in between 10 and 12 crore rupees, which is less than normal for a movie of kalki 2898 AD's caliber. In hindi, the movie must gross at least 20 crore rupees on its opening day to be regarded as acceptable. The hindi business is the most crucial endeavor for kalki to succeed in.

Therefore, in an attempt to appeal to viewers in Hindi-speaking areas, the creators are presenting a punjabi song. The movie may gain a lot if the song becomes a huge hit. However, it is debatable if a punjabi song is appropriate for the story and setting given that the film stars the largest telugu celebrity and is set in Kashi. It remains to be seen if it will mesh well with the characters and plot. It might also lessen the excitement if the song doesn't work out well. Although the Bhairava Anthem is appealing in the teaser, its ability to entice Hindi-speaking viewers to the theatre won't be known until june 27.
 
 


 

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