Brand Yash Raj Films Affected?
The producer and film industry expert Girish Johar said, "This was a pre-pandemic picture. The audience's pattern of content consumption has changed due to the epidemic thanks to OTT. As a result, nobody is interested in movies like Shamshera. Additionally, movies like Pushpa, RRR, and kgf - Chapter 2 also gained attention. They had swagger and larger-than-life charm, which contrasted with what we were used to seeing in a hindi movie. When you've watched the finest, the question becomes whether or not your movie measures up. Shamshera experienced the same thing. Despite being enormous, it offered nothing novel.
They had created war, Atul Mohan said. The crowd appreciated seeing two well-known heroes together, so it clearly worked. They must produce such pictures that will drive them insane. The advertisements should also give viewers the impression that they would prefer to watch this movie on a huge screen rather than on their mobile devices. Regular, predictable storylines are dated. We require more excellent larger-than-life cinema. Two movies—Pathan and tiger 3—can restore YRF's former prominence.
"YRF is one of the most modest production houses," remarked Girish Johar. Despite producing enormous flops, they handled the situation with grace and humility. Unfortunately for them, the pandemic trapped their most popular movies. That's a crucial factor. Second, the casting of Samrat prithviraj and Shamshera was poor.
They had created war, Atul Mohan said. The crowd appreciated seeing two well-known heroes together, so it clearly worked. They must produce such pictures that will drive them insane. The advertisements should also give viewers the impression that they would prefer to watch this movie on a huge screen rather than on their mobile devices. Regular, predictable storylines are dated. We require more excellent larger-than-life cinema. Two movies—Pathan and tiger 3—can restore YRF's former prominence.
"YRF is one of the most modest production houses," remarked Girish Johar. Despite producing enormous flops, they handled the situation with grace and humility. Unfortunately for them, the pandemic trapped their most popular movies. That's a crucial factor. Second, the casting of Samrat prithviraj and Shamshera was poor.